I want to hammer this into your head…
When you provide value upfront, and you are the person who brings the most value to the table, YOU WIN.
Do you have a content strategy or a pillar of content?
What type of value (content) are you giving away?
Your content can take many different forms, for example, if you’re not comfortable on video, record a podcast. You can film yourself recording the podcast so you could have a video out of it as well. And from that video or audio clip, you can create content for Instagram, Twitter, Facebook, LinkedIn, and more… And then post“micro content”, that is distributed through your
Instagram, Snapchat, YouTube and/or other social platforms, but create something and make everyone listen to your voice and what you have to say!
Now that you have this strategy, let’s drop your value!
With this post you are going to drop another valuable and actionable piece of content, but now you are going to show how this information has provided results for a client or an audience member.
As always, I provide a worksheet in my Personal Brand Blueprint to help make the process a little easier! Head over to https://www.bigmarvsblueprint.com/ to download a digital version of the Personal Brand Blueprint.